Type and plugs at 230 V, alcohol only from the state monopoly and only until 18:00 on weekdays, shoes off indoors, and a coffee break with its own name and social rules.
- Anything above 3.5% alcohol comes only from Systembolaget, the state monopoly, which shuts around 19:00 on weekdays, 15:00 on Saturdays and all day Sunday. If you want wine for a Sunday dinner, buy it on Friday.
- Supermarkets sell only folkol up to 3.5%, and the age limit is 20 in Systembolaget against 18 in bars.
- Take your shoes off when entering a Swedish home - always, without being asked.
- Queueing is by numbered ticket in pharmacies, post offices and Systembolaget. Take a number on the way in or you will never be served.
- Midsummer, the Friday between 19 and 25 June, is the biggest day of the year: cities empty and everything closes. Plugs are types and at 230 V.
Alcohol, which needs planning
Anything above 3.5% must be bought from Systembolaget, the state monopoly. This catches people out every single weekend.
- Systembolaget opens roughly 10:00 to 19:00 on weekdays, 10:00 to 15:00 on Saturdays, and is closed on Sundays and public holidays. Regional hours vary; check before you rely on it.
- Supermarkets sell only folkol, beer up to 3.5%.
- The age limit is 20 in Systembolaget and 18 in bars and restaurants.
- Bars and restaurants are unaffected and serve normally, at Swedish prices.
- If you want wine for a Sunday dinner, buy it on Friday.
Power and connectivity
- Plug types and at 230 V, 50 Hz, the standard European two-pin. UK, US and Australian plugs need an adapter.
- Free Wi-Fi is universal in cafes, hotels, trains and public buildings.
- Sweden is close to fully digital. Museum tickets, parking and restaurant menus are increasingly QR codes.
Customs and manners
- Take your shoes off when entering a Swedish home. Always, without being asked.
- Fika is a real institution, not just a coffee break: a pause with coffee and something sweet, taken with other people, often twice a day.
- Personal space is larger than you are used to. Do not sit next to someone on an empty bus.
- Queueing is by numbered ticket in pharmacies, post offices, Systembolaget and many shops. Take a number on the way in or you will never be served.
- Lagom means "just the right amount" and explains a surprising amount about the country.
- English is spoken at near-native level by almost everyone under 60.
The calendar
- Midsummer, the Friday between 19 and 25 June, is the biggest day of the year. Cities empty, everything closes, and if you have no invitation to a country house you will find Stockholm shut.
- July is the holiday month and small businesses close for weeks.
- Public holidays: New Year, Epiphany, Good Friday, Easter Monday, 1 May, Ascension, National Day (6 June), Midsummer, All Saints, and Christmas from the 24th to the 26th.
- Christmas Eve, not Christmas Day, is the main event.
Small things
- Sweden uses the krona, not the euro, and always has.
- Recycling is taken seriously and bins are sorted everywhere.
- The pant is a deposit on cans and bottles, reclaimed at supermarket machines.
- Smoking is banned in outdoor restaurant seating, on station platforms and at playgrounds, not just indoors.
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